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Overthrow Bigotry

If you believe in something, you fight for it. Overthrow Boxing Club believes in equality for all. So for NYC Pride, Overthrow took a stance by throwing a party challenging anyone to come fight them on behalf of their beliefs. One particular guest of dishonor was targeted—Mike Pence. We sent the Vice President of the United States a promo video, formal invite, and geofenced the White House on Snapchat. Pence didn't show, but that didn't stop the party.

Project Roles
Art Director
Overthrow NYC
Adobe Photoshop, Art Direction, Conceptual, Content, Design, Experiential, Film, Holiday, Low Budget, Social
Brand Films, Branded Content, Events, Photographs, Photography, Posters, Social Media Content
Project Industries
Advertising, Entertainment, Sports
Overthrow Bigotry