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High Lantern Re-brand

When I joined High Lantern Group, they were in the midst of a full re-brand and website overhaul. They asked me to step in a take over the process. I chose to start over. We identified key issues in their old logo, and used these pain points as a method of moving forward. The website followed a similar path, we first defined the issues present with the old site and then defined the desired functionality of the site from there.

Project Roles
Creative Director, Designer
Company
High Lantern Group
Skills
Creative Direction, Design
Media
Logos, Websites
Project Industries
B2B
High Lantern Re-brand
High Lantern Re-brand
High Lantern Re-brand
High Lantern Re-brand
High Lantern Re-brand
High Lantern Re-brand
High Lantern Re-brand
High Lantern Re-brand
High Lantern Re-brand