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Grey Poupon Society of Good Taste

After a 15-year ad hiatus, we had the utmost honour of bringing Grey Poupon back into the discerning eye of the public. We kicked it off early 2012 with a digital campaign based around The Society of Good Taste, the first members-only Facebook page in the world. Cannes Silver Lion, Promo & Activations Cannes Bronze Lion, Integrated The One Show Pencil, Interactive London International, Silver Communication Arts, Best of 2012

Project Roles
Copywriter
Company
Grey Poupon
Skills
Conceptual, Copywriting
Media
Advertising
Grey Poupon Society of Good Taste
Grey Poupon Society of Good Taste
Grey Poupon Society of Good Taste
Grey Poupon Society of Good Taste