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Truth "What Starts"

TheTruth is one of the nation's leading anti-smoking campaigns. They were looking for web and print-friendly ads aimed at stopping potential smokers before they started. I created the 'What Starts' campaign and wrote all the copy.

Project Roles
Copywriter
Company
Truth
Skills
Conceptual, Copywriting
Media
Advertising
Project Industries
Advertising, Non-Profit
Truth "What Starts"
Truth "What Starts"
Truth "What Starts"