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J.Crew's International Magalog

I led the women's editorial strategy and content creation for six issues for J.Crew's International magalog: a bi-annual direct mail piece created to spread brand awareness and celebrate new store openings (circulation 1 million, generated approx. $8 million in revenue per issue).

Project Roles
Editor (Brand/Content), Writer
Company
J.Crew
Skills
Content, Copywriting, Editorial, Fashion, Print
Media
Branded Content, Magazines
Project Industries
Fashion, Retail
J.Crew's International Magalog
J.Crew's International Magalog
J.Crew's International Magalog
J.Crew's International Magalog
J.Crew's International Magalog