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Comcast Olympic Acquisition Campaign

As a ring sponsor for the Olympic Winter Games in 2018, Xfinity saw an opportunity to bring some of the Olympic magic from their brand work into their Acquisition work. We were tasked with taking a huge amount of mandated information, and adding the excitement, passion, and surprise of the Olympics. Two months, six athletes, and one week in a very creepy Utah motel later, these are the results.

Project Roles
Copywriter
Company
72andSunny
Skills
Conceptual, Copywriting
Media
Commercials - Broadcast, Social Media Content
Comcast Olympic Acquisition Campaign