CURRENT TV visual identity
Visual Identity for Al Gore's experimental TV-Station CURRENT TV.
An iconic and widely celebrated visual identity that changed the way on-screen visual identities are designed by creating the visual identity in motion first, then reducing it to stills and placing it within a reduced motion-environment using bold typography and polarizing colors.
- Project Roles
- Wolff Olins
- Art Direction, Design, Type Design
- Lettering, Logos
- Project Industries