Simple Contacts: web, branding, and iOS app

At Simple Contacts, I was brought on as a freelance product designer. I refined the visual design of the telemedicine startup's brand and worked on creating new human-centric experiences for both the first time visitor and repeat customer. I worked closely with Head of Design, Jason Powers, as well as core members of the technology, marketing, and product teams to make vision care easier and more accessible to all. Photography: Stephanie Noritz Design projects include: Accelerating the e-commerce checkout process Hand-drawn marketing mailers Art direction for photography campaigns Improving the onboarding experience and eye exam for first-time visitors across web and iOS app