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Woolrich USA - Keystone Collection

The Keystone Collection is inspired by the men whose way of life demanded clothing that was as durable, capable, and rugged as they were. Inspired by the Woolrich archives, outerwear, and blankets that were once made for the woodsmen, ice cutters, and dockworkers of Pennsylvania (and beyond) are reimagined for today. With the great era of manufacturing in America waning, and much apparel today made overseas, Woolrich is proud to have the longest-running woolen mill in America. The entire Keystone Collection in made in the U.S.A. All the fabric for the Keystone Collection has been spun, dyed, and woven at the Woolen Mill in Woolrich, PA. At JDK Design, we were hired to brand and create hang tags, a catalog, certificates of authenticity, fabric labels, and even bandana designs for this new sub-brand. Below are a few of the examples of the finished product and identity system.

Project Roles
Designer
Company
Jaeger Dipola Kemp (JDK) Design
Skills
Adobe Illustrator, Adobe Photoshop, Art Direction, Copywriting, Creative Direction, Fashion, Lifestyle, Print, Strategy, Textiles, Type Design, Visual Development
Media
Apparel, Branded Content, Fashion Designs, Lettering, Logos, Magazines, Packaging, Typography, Visual Designs
Project Industries
Fashion
Woolrich USA - Keystone Collection
Woolrich USA - Keystone Collection
Woolrich USA - Keystone Collection
Woolrich USA - Keystone Collection
Woolrich USA - Keystone Collection
Woolrich USA - Keystone Collection
Woolrich USA - Keystone Collection
Woolrich USA - Keystone Collection