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Intelligift

You’ve already given your Mom so many reasons to be disappointed in you. So why add a crappy Mother’s Day gift to the list? We created Intelligift to offer people a chance to test their Mother’s Day gift ideas. On our site, users told us about their Mom and what they were going to give them. We’d then take these different gift ideas and test them out on real moms in focus group. Each user received an indexed score with detailed feedback, along with a video of their session. Our little service caught the eye of Creativity and made it onto their website.

Project Roles
Art Director
Company
Intelligift
Skills
Art Direction, Digital
Media
Advertising
Project Industries
Advertising
Intelligift
Intelligift