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Mirvaso

Mirvaso is a topical treatment for rosacea, or facial redness. My "Red is Wrong" campaign won this new business pitch for Y&R. I created the tag line, designed the ads and the TV spots. Traffic to the website jumped by 95% after the spots ran.

Project Roles
Art Director, Creative Director
Company
Young & Rubicam
Skills
Art Direction, Conceptual, Design
Media
Advertising, Commercials - Broadcast
Project Industries
Health/Pharma
Mirvaso
Mirvaso