Dignity Health: World of Humankindness

This project was a major bitch - and that's why I'm including it. It was a education/awareness assignment, with massive, limiting requirements and somehow we pulled it off. We had to create a series of spots that both said *and showed* the name of the Dignity hospitals from every single region. We ended up making over 30 customized spots, each scene was altered so that the landscape behind the respective title looked like the location it was representing. We shot originally with drones and then added the scene details in post.

Project Roles
Art Director
Dignity Health
Art Direction, Storyboarding
Commercials - Broadcast
Dignity Health: World of Humankindness