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Jamba Juice "Swishy Chug"

Adele and Ellen pranked our client, opening the door for a great social opportunity. In just a few hours, my team and I built the "Swishy Chug" brand from scratch, complete with a website, a twitter account, and 5 signature smoothies. Aside from industry accolades, our efforts earned earned our client billions of impressions and millions in earned media.

Project Roles
Creative Director
Jamba Juice
Celebrity, Creative Direction
Social Media Content
Project Industries
Jamba Juice "Swishy Chug"