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Imaginary Friend Society

Cancer is be a pretty scary thing, even more so if you're just a kid. When we started working with the Pediatric Brain Tumor Foundation a year ago, we quickly noticed the need for material that spoke to kids facing a cancer diagnosis about all the scary medical procedures, physical changes and emotional issues they were going through. One year later, we're hoping to help fix that with the Imaginary Friend Society, which begins with 20 animated short films that tackle the many topics related to cancer. Things like MRIs, chemotherapy, radiation, dealing with siblings, the gamut of feelings, and much more Below is the introductory film and a few of my favourite videos from the series. You can find the full series here: www.imaginaryfriendsociety.com

Project Roles
Creative Director, Art Director
Company
RPA
Skills
Creative Direction, Conceptual
Media
Branded Content
Project Industries
Advertising