UCA Media Group, Ltd. is a diversified media holdings company that is creating a tiny bluetooth speaker with incredible sound. It also has a smart phone camera shutter actuator for selfies and to control phone calls. Microbeatz is the essential smart phone accessory. UCA was needing a "modern, sleek design". They said that the brand mark should have a strong simple look and feel – recognisable in an app size lozenge – with Apple and Beats by Dre in mind. The logo I created, for what became the singular 'Microbeatz' as a result, may look like a no-brainer but took several iterations and removing what was unnecessary, then applied to a fresh aesthetic and palette. I'm bopping with satisfaction and can't wait to see the new product launched.
- Project Roles
- Art Director, Creative Director, Designer
- UCA Media Group
- 2D, Adobe Illustrator, Ambient / Textural Feels, Conceptual, Creative Direction, Dance / Club (General), Lifestyle, Music, New Business, Retail, Vector
- Brand Guidelines, Branded Content, Concept Art, Music, Products - Physical, Typography, Visual Designs
- Project Industries
- Luxury, Media, Music, Retail, Startups, Technology