I was hired to bring my outdoor lifestyle and adventure photography to advertising materials and social media content for Mini Cooper. They wanted to speak to a younger, more adventurous audience by creating a road trip on the California Coast and documenting the experience. I photographed a pool of content, as well as created live social media imagery.
- Project Roles
- Mini Cooper
- Adobe Lightroom, Adobe Photoshop, Creative Direction, Lifestyle, Photojournalism, Travel
- Photographs, Social Media Content
- Project Industries
- Advertising, Automotive, Lifestyle, Travel/Tourism