I was the Art Directo on Cullman Regional and led the rebranding efforts, website redesign, social art direction, two :30 spots, and a microsite for the Live Exceptional brand campaign. Cullman Regional saw a tremendous increase in primary care visits and relevance in the community during and after the campaign.
- Project Roles
- Art Director, Designer
- Frederick Swanston
- Art Direction, Conceptual, Content, Design, Live Action, Sketch, Social
- Advertising, Commercials - Broadcast, Logos, Microsites, Social Media Content, UI Design, UX Designs, Websites
- Project Industries