Award-winning Digital Marketer Report
The Digital Marketer Report, released annually for 8 years, was a 150+ page, in-depth marketing data and trends report that served as a marketing funnel for Experian Marketing Services.
I drove creative strategy and execution of print and online versions of the Digital Marketing Report and spearheaded the landing pages of the digital version, marketing emails, and social promotions.
The Digital Marketer Report generated 10,000+ downloads (topping out at over 12K), with conversions as high as 10% and as much as $13M in influenced revenue. The report won Demand Gen Report’s “Killer Content Award” and American Business Awards’ “Stevie Award” for excellence in content marketing strategies, campaigns, and lead generation
- Project Roles
- Creative Director, Designer, Illustrator, Typographer
- Experian Marketing Services
- Creative Direction, Design
- Advertising, Books, Branded Content, Magazines, Illustrations, Infographics
- Project Industries