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"Level Up" Event Creative

The annual Client Summit was Experian Marketing Services' premiere event, held annually in Las Vegas with nearly 1000 attendees. As in years past, I was responsible for the overall Creative Strategy – as well as hands-on design and execution – for the look and feel of the printed materials, event spaces and décor. The Level Up theme spoke to how using Experian's Data, Technology and Service can help organizations win the hearts of their customers with every interaction ... every time. Every year we challenge ourselves to step up our game and take the theme to new heights to deliver spaces that serve as visual eye candy for our attendees. Level Up translated visually into retro, 8-bit gaming themed visuals that sparked nostalgia and happiness in the hearts of our attendees. Our goal? To make every touch point feel less like a conference and more like an experience.

Project Roles
Creative Director, Designer, Illustrator
Experian Marketing Services
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Creative Direction, Wrangling - Creatives
Project Industries
"Level Up" Event Creative
"Level Up" Event Creative
"Level Up" Event Creative
"Level Up" Event Creative