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Bitė - Chirstmas toy

Christmas toy key visual is a holiday themed print for an ongoing Bite Lietuva ad campaign "Prices you were not expecting". For the 2017 winter holiday season we were asked to creat a unique looking Christmas decorative toy with an expression full of surprise. We ended up sculpting it in 3D applying a custom paint job with a nice glossy finish. The outcome of the project is this adorable surprised Santa on a natural and minimal looking Christmas tree. We made sure he would get the maximum attention, which he definitely deserves! Client: BITĖ Lietuva Agency: DDB Vilnius Production: Eastern Affair 3D: Rokas Mežetis Photography: “Electromagnetico” www.easternaffair.com

Project Roles
Art Director, Artist, Designer, Illustrator
Company
DDB Vilnius
Skills
2D, 3D, 3D Generalist, Adobe Photoshop, Art Direction, CGI, Cinema 4D, Digital, Modeling, Rendering, Sculpting, Textures
Media
3D Illustrations, Advertising, Character Designs, Key Art
Project Industries
Advertising, Retail, Technology
Bitė - Chirstmas toy
Bitė - Chirstmas toy
Bitė - Chirstmas toy
Bitė - Chirstmas toy
Bitė - Chirstmas toy
Bitė - Chirstmas toy