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COMMONWEALTH PROPER

CMMP is a custom clothier in Philadelphia known for their ruthless style and meticulous process. Coupons are not their thing. So when they asked us to help turn cold leads into new business, a standard mailer wouldn’t cut it. Taking inspiration from their own methods, we created Moxie, a spirit handcrafted from top to bottom with the same attitude and approach that define CMMP. How do you sway busy men to hear you out? You buy them a drink.

Project Roles
Copywriter
Skills
Conceptual, Copywriting
Media
Brand Films, Products - Physical, Websites
COMMONWEALTH PROPER