Travel For Good
The brief: take Travelocity's Travel For Good program, which at the time consisted of a single Tumblr page, and build it into something truly transformative. The team: Vanessa Witter and I teamed up with documentarian Justin Henning to show how two voluntourists are changing the world. The outcome: it's the most fulfilling advertising work I've ever done.
- Project Roles
- Copywriter, Creative Director
- Copywriting, Creative Direction, Documentary, Low Budget, Travel
- Commercials - Video, Documentaries
- Project Industries
- Advertising, Travel/Tourism