t's all about packaging and point-of-sale for craft breweries. For these guys, we wanted to convey their philosophy of making craft beer fun. You can be serious about your craft without taking yourself too seriously. These are fun, approachable beers.
Our brand voice is simple and conversational but also a little goofy. Visually, we wanted something cool and fun, artsy but unpretentious.
We carried the visual style over to digital, with these sharable social post graphics for Facebook, Twitter and Instagram.
- Project Roles
- Art Director, Copywriter, Creative Director
- Brickway Brewery
- Art Direction, Commercial, Conceptual, Content, Copywriting, Creative Direction, Digital, Social
- Advertising, Art, Social Media Content, Social Media Copy
- Project Industries
- Beer, Beverage, Lifestyle