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Aunt Edith

You probably have a dream, and you could probably make it happen if you won $40 million playing the Mega Millions lottery. That was the idea behind Aunt Edith, the elderly lottery winner and hip-hop fan who used her winnings to write, produce, and distribute her debut mixtape.

Project Roles
Art Director
Company
BBDO
Skills
Art Direction, Comedy, Design
Media
Advertising, Social Media Content
Project Industries
Government
Aunt Edith
Aunt Edith
Aunt Edith