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Astro.ca

The Astro yogourt brand just did a packaging and brand refresh, and it was time that their website had one too. So I was tasked with updating their site - from crafting UI and interpreting the brand for digital, to making a responsive experience and leading a photoshoot to capture all the assets needed for their new look. As Art Director and Design Lead on this project, I designed the entire site with support from a production designer. After establishing UI patterns and a visual structure to the site, I directed a photoshoot, working with the client to achieve our shared vision. Furthermore, through development, I worked directly with the developer to make sure everything came to life as planned - all the way through QA and launch.

Project Roles
Art Director
Company
Astro
Skills
Art Direction, Design
Media
Websites
Project Industries
Packaged Goods
Astro.ca
Astro.ca
Astro.ca
Astro.ca
Astro.ca
Astro.ca
Astro.ca
Astro.ca
Astro.ca