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  • Sam
  • Sam Creative Director / Creative Technologist / Retoucher
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Multi-Platform Advertising for Philips

Philips is ready to introduce their Health Continuum products to Canadian consumers. The expansive portfolio ranges from household appliances, personal care and health devices, and lighting. Our strategy was to produce content tailored for a variety of distribution platforms, each selected to reach a certain product’s target demographic with maximum effect. The results from our series of Pasta Maker spots alone were spectacular: Targeted online distribution and promotion from food industry influencers achieved over 3 million unique social media impressions.

Project Roles
Creative Director, Designer, Producer
Company
Philips
Skills
Creative Direction, Design, Producing
Media
360° Video, Advertising, Brand Films, Branded Content, Documentaries, Events, Illustrations, Infographics, Magazines, Mood Boards, Photography, Pitch Decks, Portraits, Posters, Social Media Content, Social Media Copy, Taglines
Project Industries
Beauty, Hardware, Health/Pharma, International, Lifestyle, Luxury, Technology
Multi-Platform Advertising for Philips
Multi-Platform Advertising for Philips
Multi-Platform Advertising for Philips
Multi-Platform Advertising for Philips