trèStiQue is an exciting new beauty brand disrupting the industry with travel-friendly products made by women, for women. After finding fantastic success selling its products on TV and online with QVC and Sephora, trèsTiQue was looking to make its brand site the ultimate destination for customers—an exciting new place ladies want to return to time and again. As lead Digital Designer I created a fresh look for current customers and modified content for the digital space, pushing key elements while keeping the brand recognizable and within guidelines. Design projects included both user experience and visual design for the site and various online ads.