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iD Mobile - iPhone Launch Spoof

With launch of the new iPhone just around the corner iD Mobile were looking for a way to piggyback on the action. Besides, why should only the newest tech arrive with such a fanfare? We gave iD Mobile's SIM the kind of ceremony it deserved. Treating it with as much care as a shiny new piece of hardware, we introduced customers to the feature-laden iD SIM, with it’s ergonomic design and simplified functionality.

Project Roles
Art Director, Copywriter
CHI & Partners
Conceptual, Content, Copywriting
Social Media Content, Social Media Copy
Project Industries
Advertising, Technology
iD Mobile - iPhone Launch Spoof