Ecosystem mapping for TrueCar Automotive Purchase
I created this ecosystem map of the consumer experience working with TrueCar during their car purchasing journey. I was the sole UX designer working directly with the Creative Director and Marketing Manager.
- Project Roles
- UX/IA Designer
- Company
- Truecar
- Skills
- Axure, Experiential, Keynote, User Behavior Research
- Media
- Infographics, Pitch Decks, Presentations
- Project Industries
- Automotive, Technology
