As a part of Yoplait's Mom On campaign, we created a hotline for all the mom shamers out there to call and leave their unsolicited mom advice. We decided to take an unbranded approach to this project to intrigue our viewers. I designed tear away fliers, wild postings, t-shirts and onesies which appeared around NYC and were sent to influencers.
- Project Roles
- Art Director, Designer
- Adobe Illustrator, Art Direction, Design
- Advertising, Apparel, Commercials - Video
- Project Industries
- Advertising, Packaged Goods