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We're All Fans
For the 52nd GRAMMY Awards, I co-created and wrote this campaign, which explored how GRAMMY nominees inspire their fans, and vice versa. The centerpiece was an online visualizer that aggregated real-time social media fan posts about GRAMMY artists into stunning, ever-evolving portraits of them.
- Project Roles
- Copywriter, Creative Director
- Company
- The GRAMMY Awards
- Skills
- Broadcast, Celebrity, Content, Copywriting, Digital, Social
- Media
- Branded Content, Commercials - Broadcast, Social Media Copy, Websites