CVS Cigarette Stunt
On the day that CVS took all tobacco off its shelves, we wanted to make the announcement in a big way. Working together with my art direction partner, we came up with the concept for the installation and worked directly with production vendors for several months to bring it to life in the middle of NYC.
- Project Roles
- Copywriter
- Company
- CVS
- Skills
- Conceptual, Stunts
- Media
- Events, Interactive Installations
- Project Industries
- Retail
