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Qatar FIFA 2022 - City Brand

Lusail Central is Doha's vibrant and iconic uptown. The new axis of cosmopolitan urbanism in Qatar, and home to a captivating energy that will create a new centre of gravity for Doha. It will be a local champion of modern Doha lifestyle experience. My task was to create a dynamic brand that would translate global practices and international influences into a modern visual language, that would capture the mood of the generation.

Project Roles
Creative Director, Designer
Company
brash brands
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Media
Logos, Photography, Typography
Project Industries
Entertainment, Fashion, Lifestyle, Luxury
Qatar FIFA 2022 - City Brand
Qatar FIFA 2022 - City Brand
Qatar FIFA 2022 - City Brand
Qatar FIFA 2022 - City Brand
Qatar FIFA 2022 - City Brand