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Panaewa Rainforest Zoo

This project started as a simple icon design brief. But with a lack of branding and marketing, the small zoo could obviously benefit from a lot more than just a set of icons. I decided to further expand the original brief into a pamphlet design, and later started developing a better UX strategy to funnel toward ticket sales, rather than donations.

Project Roles
Designer, Illustrator, Typographer
Adobe Illustrator, Adobe InDesign
Icons, Typography, Wayfinding
Project Industries
Education, Entertainment, International, Non-Profit, Travel/Tourism
Panaewa Rainforest Zoo
Panaewa Rainforest Zoo
Panaewa Rainforest Zoo