SoundCloud Go :: Branding
Served as creative lead on the branding of SoundCloud's new consumer subscription program. This consisted of creating a launch campaign from ideation through execution including: naming, visual identity creation, icon creation, art directing of two lifestyle photoshoots, commissioning and serving as brand liaison for all video content, managing creative for launch event including environmental design and content capture.
- Project Roles
- Creative Director
- Adobe Illustrator, Adobe Photoshop, Art Direction, Creative Direction, Design
- Advertising, Brand Films, Brand Guidelines, Branded Content, Commercials - Video, Environmental Design, Events, Key Art, Logos, Mood Boards, Photography, Social Media Content, Visual Designs, Websites
- Project Industries
- Entertainment, Lifestyle, Music, Startups, Technology