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Boomchickapop brand

The Angie’s brand realized there was a piece missing from the snack world—a low-calorie popcorn that actually tastes good. So they made one. They just needed a name for it. And a brand. And a way to launch it. The product name had just been chosen when I arrived on the scene, but I created their brand voice, wrote their brand manifesto, the copy on all the packaging and concepted + wrote for extra promotional ideas.

Project Roles
Copywriter
Company
Mono
Skills
Conceptual, Copywriting
Media
Advertising, Naming, Packaging, Products - Physical
Project Industries
Advertising, Packaged Goods
Boomchickapop brand
Boomchickapop brand
Boomchickapop brand
Boomchickapop brand
Boomchickapop brand
Boomchickapop brand