Portland Bespoke Logo and Branding
Portland Bespoke, a menswear startup with an extensive heritage in the Northwest, needed a unique brand experience that spoke directly to its local clientele while also having a broad appeal to draw global traffic to its online store.
Using a limited color palette combined with distinct but understated typography, I worked with the company leadership to create a brand identity, including social media templates and web/ui design, that is simultaneously accessible, modern-hipster and classic – connected to old craftsmanship, raw materials as well as to a recognizable aesthetic that speaks to a wide audience.
- Project Roles
- Art Director, Creative Director, Designer, Product Designer, Typographer, UX/IA Designer
- Portland Bespoke
- Adobe Illustrator, Adobe InDesign, Adobe Lightroom, Adobe Photoshop, Design, Front-End Development, Social, Wordpress
- Art, Brand Guidelines, Branded Content, Social Media Content, UI Design, Visual Designs, Wordpress Sites
- Project Industries
- Fashion, Lifestyle