Experiential branding of the Zumba Instructor Network (ZIN) Convention in Orlando, Florida. Celebrating 10 years of Zumba, provided creative direction for over 300 deliverables at the 2.1 million-sq-ft Orange County Convention Center plus three hotels infusing the Zumba brand into every touchpoint of this unforgettable annual experience.
- Project Roles
- Creative Director
- Art Direction, Conceptual, Creative Direction, Design, Experiential, Print, Social
- Project Industries
- Entertainment, Fashion, Health/Pharma, International, Lifestyle, Media, Music, Retail, Travel/Tourism