The Mayflower Logotype Refinement
I partnered with hospitality design studio Korn Design to refresh and refine the logotype of The Mayflower, an iconic hotel in Washington, D.C. Korn Design sought to re-infuse the mark with the quality and sensibility of a historic version dating back to the 1920s, pulling inspiration from exterior signage and historic photographs. The script was redrawn by hand from the ground up and modernized with a contemporary upwards lift.
- Project Roles
- The Mayflower
- Adobe Illustrator, Traditional / Hand-drawn
- Project Industries