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Avis Now Mobile App Copy & UX

Avis wanted to take the pain points out of booking and pickup for their most valuable customers: the business traveler and emerging millennial renters. The writing task: Be true to the human, friendly brand voice of Avis, while only communicating the absolutely essential information.

Project Roles
Copywriter, UX/IA Designer
Avis Budget Group
Content Management, Copywriting
Mobile Apps
Project Industries
Avis Now Mobile App Copy & UX