Crew starts with an idea and void of a product in the paint market. It intends to be innovative by the use of biodegradable powder-mix paint, producing a wide range of interior and exterior paint for those who not only need quality, but whom are also environmentally savvy. The primary goal for this project was to explore earth-friendly materials and use them in a way that appeals, functions and sells. The packaging is meant to both protect the product and help it stack better on the shelves. A kit is also provided for those who not only need paint for their project, but also who don’t have the tools needed.