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Moto E

I was the Live Action Director, Creative Director and Designer for this project at Los York. This was a direct to client project with Motorola, they gave us the Key Selling Points and It was up to us to come up with the concept and visual direction. We wanted to create something fun, smart and energetic to visualize the KSP's for this project. For example "All Day Battery" is told through a match cut of the same woman taking off her sleeping mask cut to putting on her sunglasses and back to her putting on a sleeping mask and charging her battery. Role: Live Action Director, Creative Director, Designer

Project Roles
Creative Director, Designer, Director
Company
Los York
Skills
Conceptual, Creative Direction, Design, Live Action, Motion
Media
Advertising, Brand Films, Social Media Content, Motion Graphics
Project Industries
Advertising, Media, Lifestyle, Technology, B2B
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