CIBC X FCB/SIX
How do you celebrate a 25-year partnership between a data-first creative agency and a financial institution trying to shed its image as an “old bank”?
You throw a party.
A party that uses RFID + UHF technology and client data to bring 1 to 1 experiences and personalization to life as soon as they walk through the vault door.
- Project Roles
- Art Director, Creative Technologist
- Digital Tech, Environmental, Interactive, Technology
- Interactive Installations
- Project Industries
- Advertising, Technology