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CIBC X FCB/SIX

How do you celebrate a 25-year partnership between a data-first creative agency and a financial institution trying to shed its image as an “old bank”? You throw a party. A party that uses RFID + UHF technology and client data to bring 1 to 1 experiences and personalization to life as soon as they walk through the vault door.

Project Roles
Art Director, Creative Technologist
Company
FCB/SIX
Skills
Digital Tech, Environmental, Interactive, Technology
Media
Interactive Installations
Project Industries
Advertising, Technology
CIBC X FCB/SIX