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CIBA Dailies Total One

A global campaign spot and documentary style interview film were required to promote a revloutionary new contact lens. The selling point was the new technology which allows the lens to hold the same amount of water as the eyeball, thus becoming the worlds most comfortable contacts.

Project Roles
Creative Director, Director
Company
Imaginary Forces
Skills
Creative Direction
Media
2D Animations, Documentaries, Short Films
Project Industries
Health/Pharma
 CIBA Dailies Total One