Cardboard crafts * Inspired by the classics, crafted for a new breed of gentleman
The campaign is best described by the tag line “Inspired by the classics. Crafted for a new breed of gentleman”. It targets a new generation of stylish, young entrepreneurs, in the early stages of their promising careers, who are ready to suit up in a clever way. That’s the starting point – Beckett Simonon as a means to achieve a great look the smartest way possible.
Classic bottoms and classic objects, even retro ones, in a design context with modern palettes. It's a translation of classic stylish facts, brought to these new breed of gents using the design language.
- Project Roles
- Photographer, Creative Director, Set Designer
- Beckett Simonon
- Adobe Photoshop, Lighting, Painting, Sculpting
- Project Industries