Glass Is Life Owens-Illinois
GLASS IS LIFE was the first global campaign to inform the world about why choosing glass is important. The campaign featured ocean advocates, world champion chefs, packaging design superstars and a few CEOs. Using owned, earned and paid media across the globe in 6 languages, this campaign was a Global Effie finalist and awarded "Campaign of the Year" by BtoB Magazine.
- Project Roles
- Art Director, Creative Director
- Art Direction, Creative Direction, Management of Teams 1-10
- Advertising, Brand Films, Branded Content, Commercials - Video, Documentaries, Industrial Designs, Infographics, Large Format Photography (Digital), Microsites, Packaging, Photography, Social Media Content
- Project Industries
- B2B, Beverage, Packaged Goods, Wine/Spirits