Asana was having difficulty standing out from the sea of blue-hued project management software tools. So they came to Moving Brands for a complete makeover.
We repositioned their brand and gave them a whole new look, feel, and voice.
You can learn more about the overhaul here: https://medium.com/building-asana/circling-ourselves-the-story-behind-asana-s-rebrand-e8247516705a
- Project Roles
- Copywriter, Creative Director
- Copywriting, Creative Direction, Strategy
- Brand Guidelines, Manifestos
- Project Industries
- Software, Startups, Technology