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JERGENS

When it comes to beauty, your hair and face get all the love. But what about the other 90% of your body? Jergens reminds women they’re more than just a pretty face, with Leslie Mann as their funny spokeswoman. The campaign led to a sales lift across the brand for the first time in Jergens’ history. And a 254% increase for its new innovation in the first month of the launch.

Project Roles
Art Director, Creative Director, Designer
Company
KAO
Skills
Adobe InDesign, Adobe Photoshop, Art Direction, Broadcast, Celebrity, Comedy, Commercial, Conceptual, Content, Creative Direction, Humor, Integrated, Mobile, Social, Strategy, Studio, TV, Wrangling - Celebrities
Media
Advertising, Branded Content, Commercials - Broadcast, Commercials - Video, Typography, Magazines
Project Industries
Advertising, Beauty, Packaged Goods
JERGENS
JERGENS
JERGENS