Cocoa Mang | Recruitment exercise
As part of the recruitment process, I delivered video submissions for a branding agency's mock creative brief for three integrated marketing campaigns promoting fictitious new hot chocolate mix, Cocoa Mang.
The exercise called for use of sampling, couponing, and integrated marketing to promote the in-store launch in CPG sector.
- Project Roles
- Art Director, Content Producer, Copywriter, Creative Director, Designer, Director
- Fast Horse
- Conceptual, Content, Copywriting, Creative Direction, Design, Editing, Filmmaking, Low Budget, Music, Storyboarding, Strategy
- Advertising, Personal Project, Presentations, Product Designs
- Project Industries