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Mantra Maker

An installation for CLIF Bar's presence at the Boston Marathon. To celebrate every runner's personal running mantra we created an interactive experience translating your handwritten mantra into a 3D run through a dynamic environment. Users were invited to actually run through their environment on a custom built sensor driven game pad.

Project Roles
Creative Director
Company
Analog Folk
Skills
Conceptual, Creative Direction
Media
Interactive Installations
Project Industries
Packaged Goods, Sports
Mantra Maker